It takes us roughly 5 working days to get things set up for you and then we start running your ads. Results – in the form of booked appointments – can appear the first day your ads run. Although we would expect it to take a few days before the specific set-up we’ve created for you finally beds in.

From there, we refine your ads as results come in, looking for small improvements in order to increase overall results. That can take 3 – 4 weeks. But you’ll be getting appointments in the meantime – and we’ll be aiming to run the size of campaign necessary to keep your company fully busy throughout. You need to be able to handle the increased appointments and orders before we begin your ad campaign.

The short answer is "it depends." Most people in this space are SMMA's (aka Social Media Marketing Agencies). Lot's of times what they do is white label the same SAAS we use, create a Facebook account, and rely on Facebook's powerful AI to hopefully drive you patients. A lot of praying is involved.

We DON'T do this rudimentary approach. Facebook ads are a component of what we offer, however it is not the only thing we offer.

The background of our founders are in both large advertising agencies and in-house at other major healthcare brands. With that comes a plethora of experience with many different digital advertising platforms.

We deploy a full funnel strategy with our media mix. Depending on your budget, lot's of times we will deploy the bottom of the funnel first, then work our way up. This ends up being Google Ads and Microsoft Ads first, then Meta Ads. These are where we typically see the best results.

From there we will be constantly monitoring and analyzing performance to adjust budgets. We can even experiment in some of the the DSP and retargeting platforms.

We earn when you earn. Our success is based on your success. In the past, the new flow of customers has overwhelmed smaller companies and they’ve had to switch off their campaigns while they try to handle the new workflow. Which means they stop using our services until they work out how to run their own business.

We need companies who can handle the increase in business and keep the revenues flowing. 

Larger businesses – those that have exceeded the $1 million mark – have already worked out how to handle larger volumes of work. Their processes are more robust. They have good people in place. 

For them, handling a fairly sudden uplift in business is a matter of expanding what they already do – rather than having to learn it all from scratch. 

No matter where you operate the business is all there. We want to work with clients who can handle it. 

Small practices with only a few years of experience will not be able to handle the leads we send them. 

We’ve seen it before. 

They become overwhelmed. And so they have to switch off their ad campaign, regroup and try to work out how to handle this new situation. 

Which means our services are no longer required for a while – which isn’t good business for us.

Whereas bigger $1 – $10 million companies have already got things in order. Even if the new flow of patients is initially tough to handle, they’ll quickly adapt because they’ve already worked out their best processes, they already have good people in place… They simply need to upscale what they already do. 

Big practices don’t have to learn how to be bigger practices – they just have to expand their current set-up.

We earn our money when our efforts are earning you your money. Small companies switching everything off because they’re overwhelmed doesn’t help our bottom line. Our growth is tightly bound to yours so as new business comes in… we want to be sure you can handle it.